Laurel leads the website optimization team at Orbit. We work with clients to drive greater business value from their websites through SEO, conversion optimization, and reporting.
A self-proclaimed digital marketing nerd, Laurel is passionate about creating digital content experiences that delight and deliver results—and teaching others how to do the same.
Laurel is a digital marketing speaker and presents at both in-person and online events. Topics include content strategy, conversion optimization, and analytics. Laurel is also a regular contributor to the Orbit blog and at our own Wine & Webinar series.
Prior to joining Orbit, Laurel spent several years in corporate marketing as the director of digital strategy for commercial real estate giant, JLL. Before that, she managed digital marketing campaigns for clients at PR 20/20, an inbound marketing agency in Cleveland, OH.
Outside the office, Laurel can most likely be found cooking in her kitchen and spending time with her partner, furbabies, and friends.