The challenge
Poor search performance and visibility
Before working with Orbit, the Exostar team didn’t have a comprehensive SEO strategy. They weren’t seeing the results they needed due to an outdated website, disjointed site structure and poor search performance. They came to us with a few key goals:
- Uncover any issues that are hurting site performance
- Better organize site content
- Develop an SEO strategy that will improve search performance
- Increase SEO visibility