The challenge

Branding updates & flexibility requirements

Experity’s team reached out to Orbit with a goal of elevating and modernizing their site to reflect new branding, embracing a more tech-forward aesthetic. They also needed refreshed site copy to spotlight new AI-enabled offerings. Their key goals were to:

  • Update their site design and highlight their expertise
  • Increase design flexibility within their CMS
  • Educate, inspire and convert visitors
  • Maintain and build upon existing SEO wins

The solution

Configurable page blocks & updated messaging

Orbit’s copywriters, web designers and developers collaborated closely on this project, opting to migrate Experity to a new platform that would improve their design flexibility. The result is an innovative, dynamic site with updated messaging and product imagery. Here’s how we did it:

  • Highly configurable page block system
  • Extensive design variations
  • AI, search and conversion-optimized site copy
  • Careful migration of legacy content

experityhealth.com

Optimizing the urgent care system

With more urgent care centers opening across the country and existing clinics taking on more patients, care providers need improved systems to help them manage these changes and elevate patient care. This is where Experity comes in.

Experity is a trusted partner for 90% of the largest urgent care providers, offering AI-enabled tech and innovative EMR software that helps clinics streamline their operations, improve the patient experience and increase revenue.

Experity has returned to Orbit multiple times to keep their website as up-to-date, sleek and high-performing as possible. Here’s an overview of our most recent web redesign project.

See how Orbit increased demo conversions by 91% through our website optimization services. 

Partner with Us

Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts and work closely with web strategists and project managers to create your perfect site.