augmedics.com

Innovative Surgical Technology

Augmedics is transforming the way providers perform spine surgeries. Through cutting-edge, FDA-cleared augmented reality technology, the xvision Spine System® allows surgeons to view patients’ anatomy as if they have “x-ray vision”, helping them navigate instruments and implants during procedures.

The challenge

Establishing credibility and converting leads

As the first and market-leading AR navigation system for surgery, the Augmedics team was in need of a website that would educate users, establish credibility in the field and generate and convert more leads.

There were a few key goals in mind for this website redesign:

  • Showcase expertise
  • Improve user experience
  • Inspire action
  • Educate & connect with both admins & surgeons
  • Preserve & improve SEO

The solution

Cohesive, compelling and UX-driven site design

The Orbit team mapped out a comprehensive plan for Augmedics’ site design, development and copy, including:

  • Testimonials, statistics & data
  • Cohesive, modern & UX-focused design
  • Conversion optimized calls to action
  • Search optimized strategy & copy
  • Segmented site navigation

Now the Augmedics site truly highlights their cutting edge technology and expertise, allowing more providers to harness the power of xvision.

Partner with Us

Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts and work closely with web strategists and project managers to create your perfect site.