jdrurypartners.com

Experts in corporate board governance

James Drury Partners (JDP) is a premier board advisory services firm built around its one-of-a-kind “reverse board search” model, BoardSelect. With deep roots in corporate governance and unmatched access to public boardrooms, JDP helps top executives identify and secure independent board roles that align with their experience and aspirations.

The challenge

Balancing SEO, security & scalability

JDP needed a complete website redesign to modernize their brand, enhance credibility and increase organic traffic, while simultaneously building a robust, secure database for anonymized candidate profiles. Key pain points included:

  • Complex functional requirements
  • Manual migration of candidate profiles
  • Sensitive proprietary information
  • Missed search & conversion optimization opportunities
  • Dated design

The solution

Collaborative discovery, design & development

Orbit led focused discovery sessions to better understand JDP’s target audience, internal needs and messaging guidelines. Through collaborative copy, design and development, we built a modern marketing website complete with a filterable, access-controlled client database. Key wins:

  • Bold, sophisticated design system
  • SEO and CRO driven copy
  • Revamped site navigation
  • Functional & scalable web development

Partner with Us

Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts and work closely with web strategists and project managers to create your perfect site.