The Horton Group is an insurance brokerage with a proven track record of aligning clients with coverage that will protect their business, employees, and family. The problem was that their track record and dedication to their client relationships weren’t clear on their website.
With a rebrand in full swing, The Horton Group came to Orbit with the goal of making its people-first approach to insurance clear. Our team jumped on the opportunity to get to the heart of who they are and the value they bring to clients.
Through a content and design strategy focused on humanizing the brand, The Horton Group walked away with a more robust navigation, streamlined content, and messaging that made it clear that partnering with them meant you’ll be heard, valued, and protected.
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Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts and work closely with web strategists and project managers to create your perfect site.