HFR Investments

hfr-investments.com

Expertise in ESG investing

HFR Investments is a hedge fund investing and licensing group within Hedge Fund Research (HFR), a research foundation that has previously worked with Orbit on updating their website. HFR Investments specializes in environmental, social, and governance (ESG) investing, licensing investing platforms as well as providing hedge fund investing advice to large institutional clients.

The challenge

Differentiating from their parent company

The HFR Investments team wanted to ensure that their site was distinctly different from their parent company, highlighting their specific services and expertise. There were a few challenges to tackle:

  • A new site design, with few images and assets to work with
  • Site navigation that is intuitive and user friendly
  • Translating existing content to a new site layout
  • Adhering to SEO and accessibility best practices

The solution

Creative and sophisticated design

Orbit’s expert team got to work, driving inspiration from the HFR site while creating new elements unique to HFR Investments. The end result is a clean, intuitive site that highlights their expertise:

  • A sophisticated and clean design, using dark and textured elements
  • Streamlined navigation that helps users easily get what they need on the site
  • Expert web development and content entry within WordPress
  • Accessibility and SEO audits

Partner with Us

Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts and work closely with web strategists and project managers to create your perfect site.