Wine & Webinar: How to Audit Your Content Using GA4: A Data-Driven Approach to SEO and Lead Generation

Get Andy’s slides

This video covers the reports and analysis you can use to get better digital results and discover which adjustments have the greatest impact on traffic and conversions.

In one hour, you’ll use GA4 to…

• Find the articles and pages that get the best results from search

• Learn to track the ROI from video at the page-level

• Check the performance of your links and calls to action

• Discover which actions will drive the greatest impact on traffic and conversions

Additional resources:

• Our simplified Google URL campaign builder tool
• How to audit your content using GA4
• The content performance matrix
• How to promote content: 76 content promotion strategies

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