Storable

A person walks in front of storage units. The screen displays a website for a property management software, highlighting features and user statistics.

storable.com

Self-storage technology and solutions

Storable is an industry leading technology provider in the self-storage space, offering an integrated suite of solutions to help operators grow their businesses. From management software to marketplaces, websites, access control, insurance and payments—they power growth in self-storage, marine and RV operations.

The challenge

Merging, rebranding and streamlining

Storable came to Orbit for help consolidating content from two separate websites into one streamlined lead generation machine. The end goal was to convert more visitors and convey their brand equity through a new design and go-to market strategy. Merging content while simultaneously navigating a full rebrand led to a few key challenges:

  • Ensuring a positive UX and clean site architecture
  • Juggling multiple types of content, from blogs to integrations
  • Ensuring stakeholder alignment and ongoing communication

The solution

Thorough audits and expert web strategy

Orbit’s team pulled out all the stops, from comprehensive web strategy to expert copywriting and design, to build a cohesive website. The new site more effectively highlights Storable’s products and services from a high level, offering a clear conversion journey that will increase sales and improve UX. Here’s how we did it:

  • Detailed data and content migrations
  • Designed and iterated on new colors, fonts, patterns and more.
  • Conversion copywriting and SEO research
  • Streamlined navigation and sitemap

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Partner with Us

Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts and work closely with web strategists and project managers to create your perfect site.

Stephanie Walker
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