The challenge
Building trust and encouraging conversions
Modern Exteriors is a recently formed business that needed a website to match its name– updated, modern and fresh. They came to Orbit for help designing a site that would properly introduce them to their audience, build brand equity, educate users on their work and encourage conversions. The primary challenges and goals were:
- Limited social proof & evidence to work with
- Building trust with users
- Increasing conversions
- Limited photography & imagery
- Easily updating & expanding the site