The challenge
Outdated messaging and design
Fieldwork has worked with Orbit a few times over the years to create a website that converts, attracts organic traffic and showcases their expertise. After almost 5 years with the same site, it was time to modernize and improve things. There were a few key areas in need of improvement:
- A messy & muddled navigation
- Outdated design elements
- Outdated messaging & offerings
- Site health & accessibility