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Print may be static a medium, but websites should not be. And for Cushing, a Chicago-based printer,that was a problem: unable to update their website content, they were missing out on opportunities to drive traffic and increase revenue.
We tackled this problem by over-hauling the site architecture and developing a custom WordPress CMS. For the administrator, the site is easier to update; and for the visitor, the website is easier to navigate. An industey-specific navigation bar means that visitors from different fields can find what they need without having to wade through data.
Action is key, which is why the “Request a Quote” form is accessible from anywhere on the website, keeping customer service front-and center. As an innovative leader in the printing industry, Cushing’s website delivers a satisfying and dynamic customer experience across desktop, tablet and mobile.
With Cushing’s dynamic new site, there’s never a need to stop the presses.
35% increase in conversions
Working with Orbit Media was (and continues to be) an outstanding experience. Since relaunching our website with their design ideas, services and recommendations, Cushing has experienced a 35% increase in website conversions.
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Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts and work closely with web strategists and project managers to create your perfect site.