American Psychiatric Nurses Association (APNA)

apna.org

The resource for psychiatric-mental health nursing

The American Psychiatric Nurses Association (APNA) provides the resources, education and dynamic collaboration that nurses and medical professionals need to provide the best possible care to their patients. The APNA website serves as a resource, network and unifying voice for the psychiatric-mental health nursing community.

The challenge

Disorganized and outdated design and content

The APNA site is a one-stop-shop community resource and network for psych nurses. The APNA team came to Orbit for assistance designing a website better equipped to handle and organize a large repository of pages and content, while highlighting the most important factor– community. Their existing site was causing some challenges:

  • Difficult to navigate
  • Confusing site structure
  • Disorganized content
  • Outdated design

The fix

A community and UX-driven redesign

Orbit worked closely with the APNA team as well as a Salesforce consulting firm to ensure the new site would seamlessly integrate with other systems and improve the user experience. After multiple site audits, analyses, revisions and brainstorming sessions, we built a high-performing website that better serves all APNA community members. Here’s how we did it:

  • Improved site navigation and mega menus
  • Engaging, clean site design
  • SEO auditing and updates
  • Streamlined and organized sitemap

Partner with Us

Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts and work closely with web strategists and project managers to create your perfect site.