A Conversation with Rand Fishkin of SparkToro

We had a drink with Rand Fishkin, founder of Sparktoro (and another little company called Moz) and author of Lost and Founder, “a painfully honest field guide for the startup world.”

We covered…

  • Does Big Tech “censor” us? Are they good or bad for freedom of speech?
  • What should we do about digital monopolies? What would that look like?
  • Why marketers put so much money toward online advertising? Why don’t more marketers seek out audiences/sources of influence directly?
  • Why does Google allow SEO software companies to exist?
  • Are social media networks culpable for civil unrest?
  • How are you staying healthy during Covid?

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About the speaker, Rand Fishkin

About the speaker, Rand Fishkin

Rand Fishkin is the cofounder and CEO of SparkToro. He’s dedicated his professional life to helping people do better marketing through his blogging, videos, speaking, and his book, Lost and Founder. When Rand’s not working, he’s most likely to be in the company of his partner in marriage and (mostly petty) crime, author Geraldine DeRuiter. If you feed him great pasta or great whisky, he’ll give you the cheat code to rank #1 on Google.