LinkedIn for B2B Marketers: AI, Content Promotion, Networking and Your Personal Brand

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For a B2B business, social media builds trust and supports lead generation. It’s about making real connections with relevant people and promoting your highest value content.

• Personal branding, best practices for you personally, not just your brand
• Topic research, find the triggers for big engagement
• Content promotion, including the LinkedIn newsletter, our top recommendation.
• Networking, from research to follow up
• Analytics …maybe AI can find insights in our LinkedIn data!

This video is a practical breakdown of what we’ve learned after 16 years on social media, updated with AI methods and prompts.

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AI for B2B Content and Lead Generation