Children’s Home + Aid partnered with Orbit to achieve two primary goals: allow users to find relevant content in fewer clicks and increase traffic to their donation form. We crafted a website for Children’s Home + Aid with these goals in mind.
We built a series of page blocks and sidebars to help guide the user to other relevant pages on the website. Colorful typography and buttons paired with powerful photography were essential elements in the design that helped to achieve this goal.
The hierarchy of the website’s pages were established to organize Children’s Home + Aid’s numerous initiatives in a logical manner. Sub navigation pages were structured to provide the user with easily accessible supplemental information if they were so inclined to learn more. An orange button in the main navigation and carefully placed call to action links throughout the website directed users to Children’s Home + Aid’s donation form.
Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts who follow best practices and work closely with web strategists and project managers to create your perfect site.