The challenge
Driving demand and user engagement
Bottleneck Management first came to Orbit for help designing a range of websites– not only did they want to revamp their management group site, but they needed cohesive sites for 5 of their venues. Most recently, the Bottleneck team came back for a redesign to keep their site modern and improve their digital marketing and content strategy. The key challenges for Bottleneck include:
- Standing out in a competitive industry
- Ranking well in search results and targeting local traffic
- Frequent site updates- easy maintenance is a must
- Complex navigation