Medix

Creating opportunity in the healthcare and life sciences industries

Medix has been helping healthcare and related businesses achieve their goals since 2001, by offering trusted staffing solutions and expertise. Medix connects companies and organizations to bright, highly qualified candidates, ensuring their clients receive the best talent.

The challenge

An ineffective web marketing strategy

The Medix team came to Orbit because their existing site wasn’t effectively communicating who they are, what they do or who they help. They wanted a new and improved marketing x lead generation machine that was better suited to engaging with and converting their users. The key goals were to:

  • Update site design
  • Improve user journey and UX
  • Amplify conversion opportunities
  • Tell the Medix story- the who, why and how.

The solution

Conversion copy and streamlined design

To help communicate the value and services that Medix provides, Orbit’s team got to work producing a new and improved content and design strategy. The new website now provides a clearer direction for users, and highlights the expertise Medix provides. Here’s how we did it:

  • Streamlined site navigation and robust mega menus
  • Clear calls to action and engaging site design
  • Social proof: Stats, testimonials and awards
  • Conversion and search-optimized copywriting

Partner with Us

Since 2001, the Orbit web design and development team has been creating custom sites and managing tricky integrations. We’re content management experts and work closely with web strategists and project managers to create your perfect site.