Social Media for B2B Companies: Building a Network on a Solid Foundation

We aren’t like B2C brands.

  • They love likes. We love leads.
  • They love reviews. We love referrals.
  • They’re about quantity. We’re all about quality.

For a B2B business, social media is about networking and relationships. It’s about helping people find your highest value content. Social media can build trust and support lead flow.

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About the speaker: Andy Crestodina

About the speaker: Andy Crestodina

Co-Founder/CMO, Orbit Media, a Certified B Corp since 2013

Andy Crestodina is a top-rated speaker and keynote presenter at national conferences. He’s the author of Content Chemistry: The Illustrated Guide to Content Marketing. His practical approach to teaching and training uses simple explanations to demystify tough content marketing, SEO, social media and analytics topics. You can find Andy on LinkedIn and Twitter.