January Wine & Web – How to Audit Your Content and Website Copy

January 29, 2019 from 5:30-7:00pm at Orbit Media 4043 N Ravenswood, Suite 316, Chicago, IL 60613 Get DirectionsGet Directions

The “80/20 Rule” tells us that 80% of results come from 20% of the efforts. In marketing is feels more like 90/10. But what’s getting the results? Which content is in the top 10 percent? Which pages? Which sources of visitors?

In this talk, we’ll cover…

  • Which articles and topics get the best results in which ways

  • How to measure the relative value of various traffic sources

  • How to use Analytics to see the performance of each sales pages

  • Check the performance of your navigation, links and calls to action

Space is limited.

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