Video is one of the best types of content you can produce today. The problem is many corporate videos miss the mark, and in many cases are never even viewed.
Emmy winner Tony Gnau will provide helpful ideas to make sure your videos are a success. He will show you how to sell the higher-ups on why video is important, how to create videos that tap emotions, and how to promote the videos.
- Video content isn’t about facts and figures, it’s about emotion
- The three core videos you need to get started (about us, testimonials, product/service videos)
- Layer videos throughout your marketing funnel and website, a single “Videos” page isn’t good enough
Breakdown (*doors open at 5:30, the presentation is at 6pm*):
- 5:30 – 6:00 – Pizza, wine, mingle with other smart marketers
- 6:00 – 6:45 – Presentation
- 6:45 – 7:00 – Q&A and finish up!