Wine & Web: The 10 Biggest Mistakes Marketers Make With Website Content

January 28, 2020 from 5:30-7:00pm at Orbit Media 4043 N Ravenswood, Suite 316, Chicago, IL 60613 Get DirectionsGet Directions

Lessons learned from 1,024 website launches.

Content creation, management, and organization for websites can be overwhelming. Executive pressure for results is on, content is coming at you from all directions, and customer expectations for design, functionality, and helpful content are through the roof.

How do marketers deliver on killer design and messaging, drive traffic and conversions, and keep track of all the content you’ve already got?

In this session, you will:

  • Get the insights you need to build the right teams, partnerships, and processes for successful website content.
  • Learn how to identify roadblocks that can dramatically increase website content timelines and budgets, and how to right the ship.
  • Get actionable tips and insights to create website content that ticks all the boxes—from making your brand look great to driving leads.

Breakdown:

  • 5:30 – 6:00 – Pizza, wine, mingle with other smart marketers
  • 6:00 – 6:45 – Presentation
  • 6:45 – 7:00 – Q&A and finish up!

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Note: If you’re an Orbit client, use promo code CLIENT for free tickets.

About the speaker, Laurel Miltner

About the speaker, Laurel Miltner

Laurel Miltner is the Director of Digital Strategy at Orbit Media, where she works with clients to drive business value from their websites through ongoing visibility, traffic and conversion optimization. A self-proclaimed digital marketing nerd, Laurel is passionate about creating, testing, deploying, and iterating digital content experiences that delight and deliver results—and teaching others how to do the same. You can find Laurel on LinkedIn and Twitter.