The challenge

Building a high-performing site from ground zero

When Farmland Intel first came to Orbit Media, they had a one-page site with very little organic traffic and a lot of questions about search and conversion strategy, demand, design and functionality. Their project goals were clear:

• Establish credibility in the land valuation space
• Build an organic search presence
• Expand their website to include more SEO-rich pages
• Generate and convert qualified leads
• Incorporate responsive, on-brand design

The solution

A search-informed site built for trust & traction

Orbit’s Optimization team laid the groundwork with content strategy and SEO research, then our Design and Development team stepped in to build out a high-performing, modern site on an easy-to-use CMS:

• 70+ SEO-informed service and location pages
• A flexible and modern content management system
• Branded designs that are responsive and accessible
• Strategic CTAs, social proof and site navigation

Farmland Intel will continue working with Orbit to expand their reach and achieve traffic and conversion goals.