This month Andy Crestodina, Strategic Director here at Orbit Media, will be teaching us how search optimization and social media work together.
Some marketers do social media. Others pay attention to search. But it’s the marketers that combine social and search that get the big benefits. The effectiveness of these channels don’t add, they multiply.
In this workshop, you’ll learn to:
• Use social media for research and networking
• Leverage relationships to create content opportunities
• Collaborate in ways that improve rankings
• Build a set of content around a central, 'buyer' keyphrase
Social and search. They go together like peanut butter and jelly...
Interested? We would be happy to share with you our experiences and help you understand the potential opportunities involved in achieving your goals.
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