The style of navigation will depend on the number of jobs that are typically posted at any given time. Here are some general guidelines for navigation style based on the number of open positions:
Are the jobs located around the country? If so, consider a click-able map.
Know your audience. The better you understand the potential candidate, the more likely you will be to appeal to them on this page. Don't overwhelm them. You really don't need to tell them everything. Focus on the job aspects and company benefits that are most likely to grab their attention.
Also, make the content simple and approachable. Keep it real, as they say. Even if the open position is in a very corporate environment, don't make the job description sound like it was written by a robot. Every job is meaningful in some way. Focus on this meaning.
Short, simple contact forms are usually best, but for a recruitment website, you likely have a very motivated visitor, seeking employment. When visitors "apply online," make sure to ask for any information that would be important for quickly qualifying or disqualifying the candidate. Also, allow candidates to upload a resume.
When there's a new job applicant, the site should automatically email human resources, as well as the appropriate hiring manager.
Even more than most industries, trust is critical in recruitment. Web design companies should built sites that quickly build trust through:
It may be necessary to connect the recruiting site to internal candidate management systems. This can avoid double-entry of job postings (put them in the system and they appear in the site) or candidate information (they apply on the site and go right into your database).
Contact Orbit Media to discuss our approach to recruiting and staffing websites >
Interested? We would be happy to share with you our experiences and help you understand the potential opportunities involved in achieving your goals.
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