A Robust Resources Section

By harnessing the power of custom post types in WordPress, we were able to create an easy-to-manage resources section that allows Edo to be a thought leader without a management headache.

Edo came to Orbit with a library of resources they had created to address needs of a variety of industries and business types that they served, and our job was to make the library easy to manage and easy to explore. By making the navigation highly visual, it is easy for a visitor to find their way to relevant information, and the familiar WordPress administration makes managing the library a simple task.

 

A Marketing Platform

More than a library of resources or a brochure of content, Edo wanted a place where they could show just how well they know their stuff.

Edo came to Orbit with an OK design and brand image, but a website that was impossible to maintain and didn't engage or convert. We focused on points where we knew we could make a measurable gain, such as newsletter subscriptions, blog commenting and engagement, and content cross-promotion. These changes had an immediate effect of increasing total page views by 45.2% and increased organic traffic by 30.65% in the first month it was live.

"We worked with Orbit to launch a website that could grow with our business. The team not only outlined our needs for today- but helped us plan for tomorrow, by introducing a scalable design to house all of our content that looked great on desktop and mobile alike. The team also helped us with a content plan to ensure we were gaining visibility with key customers. Since launch, we've seen great gains in visitors and leads. Our website, newsletter and social channels now work together for a cohesive brand experience across all of our online channels."
Alan Dodaro, Sales Development Manager, Edo interactive

Interested? We would be happy to share with you our experiences and help you understand the potential opportunities involved in achieving your goals.
Work With Us ›