The Orbiter

Travis is a popular guy.  He gets lots of traffic to his website and great visitors, but something was missing. Sure, everyone drops by, but no one stays for long. He knows he needs to step up his game or it won’t last. Read More >

By now it’s no secret—your brand should probably be advertising on Facebook. With 800 million users and counting, an ecosystem that encourages sharing, and an advertising platform that allows you to target ads with laser-precision, Facebook has become a major player in online advertising. Read More >

For ten years, Orbit Media Studios has offered a content management system (CMS) for our clients’ websites. Mighty-Site is a homegrown, feature-rich CMS that presents clients with the ability to easily edit the content of their websites. Read More >

QR codes are increasingly prevalent in marketing and advertising. They are, after all, a handy way to connect the physical to the digital in one easy step, and they still possess an intrigue factor for consumers. Consumers cannot help but be curious as to where the magical QR code will transport them.  The problem is, most QR codes never deliver on that implied promise in a satisfying way and, frankly, this will ruin QR codes for the brilliant marketers among us. Read More >

Back in September I attended a number of events hosted in Chicago as part of Social Media Week.  One event, titled Elevating Chicago, was a panel discussion that focused on how three Chicago non-profits successfully connected online and offline marketing to drive the success of their respective campaigns. One of the non-profits was the Chicago Architecture Foundation (CAF). Read More >

There’s a company called Hubspot that has rocked the world of web marketing. They’re really an analytics software group, but with lead singer Dan Zarella, they consistently churn out research and webinars that are huge hits with their millions of fans. Here’s a remix of some of the greatest single tracks from those webinars. Read More >