The Orbiter

By Andy Crestodina

I spend a lot of time talking about websites.  I’m always talking to clients, potential clients, job seekers, industry pros and my fellow Orbiteers and I’ve noticed a few things about how people talk about websites: people use a lot of fancy words.  Naturally, the web has brought about a lot of new things that needed new words.  But somehow it also led to more technical words for some simple ideas. Read More >

Since I’m a web developer at Orbit, our many wonderful clients might be surprised to learn that I don’t make websites for them. But clients don’t use their own sites—sure, they might be on their sites more than anyone else, but they’re not buying t-shirts from themselves, or checking their own service offerings, or looking up their own locations. And that’s the reason I don’t make websites for our clients. I make websites for our clients’ clients. Read More >